Popeye was introduced to its American audience in 1929 by creator Elzie Crisler Segar in his strip, Thimble Theatre. Re-christened ‘Popeye’, it made its UK debut in the Daily Mirror in 1937, where it ran until 1946. After the death of Segar in 1938 the strip was continued by other writers and artists, most notably Segar’s assistant Bud Sagendorf. The popularity of Popeye’s animated antics on ITV led TV Comic to secure a licence to produce UK-originated strips, and it introduced Popeye with a front cover story, drawn by AW ‘Chick’ Henderson, in 1960. Popeye remained with TV Comic, making over 1200 appearances, until it folded in 1984.